Gus Kenworthy Partners with Backcountry to spread the message of inclusivity in the outdoors.

Two-time Winter Olympian and LGBTQ+ advocate Gus Kenworthy announced he will be partnering with Backcountry for the first athlete partnership the gear website has formed since the brand started creating their own outerwear products.

“I am not looking for a paycheck or a sponsor as much as I want a partnership with brands that I am connected to and it is much easier to do that when a brand believes in the same goals and responsibilities,” says Kenworthy.

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